Improved Ranking
Ranking on the first page of Google search result pages (SERP) is crucial for any business to get desired visibility as searchers are less likely to move to the second page or pages after that to gather any information about a product or service. The main benefit of SEO is improving the ranking of a website. It helps the website rank on the first page of Google SERP. It boosts organic traffic and thus enhances the visibility of the brand in search engines.